Quickstart
Get your first AI brand visibility results in under 5 minutes. No code, no complex setup — just your brand name and a few questions your customers ask.
Step 1: Sign up
Go to llmmonitor.com and create an account. You'll start on the Free plan with 10 scans — enough to run your first scans across multiple LLMs.
After signing up, you'll land on the Dashboard. It'll be empty until you complete setup, so let's fix that.
Step 2: Configure your brand
Go to Settings in the sidebar. Fill in:
- Brand Name — Your company or product name as you want it tracked. Use the exact name AI models would use.
- Brand URL — Your website. LLMMonitor uses this to match citations back to your domain.
- Positioning Statement — A short description of what you do. This helps the AI analysis understand your market position.
- Pursue / Avoid Keywords — Optional. Terms you want to track or exclude from analysis.
- Brand Aliases — Alternative names (e.g., "Apple" might also be "Apple Inc." or "Apple Computer"). Crucial for accurate detection.
Step 3: Add your first prompts
Go to Prompts in the sidebar. Prompts are the questions LLMMonitor asks AI models — they should mirror what your customers actually ask.
Click Add Prompt and enter questions like:
# Customer research questions
What's the best project management tool for creative agencies?
Which CRM works best for sales teams under 50 people?
Compare the top email marketing platforms for e-commerce.
# Brand-specific questions
Who are the top competitors to [Your Brand]?
What do users say about [Your Brand] vs [Competitor]?
Is [Your Brand] a good choice for enterprise teams?
# Too vague — won't trigger brand mentions
project management
CRM
email marketing tools
Enter one prompt per line. Start with 3-5 prompts focused on your core product categories. Click Add to save.
Step 4: Add competitors
Stay in Settings and scroll to the Competitors section. LLMMonitor will auto-suggest competitors based on your industry, but you can also add them manually.
Add 3-5 competitors you want to benchmark against. For each competitor, add their brand name and any aliases (e.g., "Salesforce" might also be "Salesforce.com").
LLMMonitor detects competitors automatically in AI responses — you don't need to list every possible competitor. The ones you add here become your primary benchmarks on the dashboard.
Step 5: Run your first scan
Go to Scan in the sidebar. Select which LLMs to scan:
Click Start Scan. You'll see a terminal-style log showing each prompt being sent to each LLM. Depending on the number of prompts and LLMs selected, this takes 30-90 seconds.
[14:32:01] Scan started — 5 prompts × 2 LLMs = 10 scans
[14:32:05] [ChatGPT] Sending: "What's the best CRM for small teams?"
[14:32:18] [ChatGPT] Response received — 342 words, brand: YES, sentiment: positive
[14:32:19] [ChatGPT] Competitors found: Salesforce, HubSpot, Pipedrive
[14:32:22] [Gemini] Sending: "What's the best CRM for small teams?"
[14:32:35] [Gemini] Response received — 287 words, brand: NO
[14:32:38] Scan complete — 5/10 prompts mentioned your brand
Step 6: Read the dashboard
Once the scan finishes, go to the Overview dashboard. You'll see:
- Visibility Score — The big percentage at the top. This is your brand visibility across all scanned prompts. A score of 60% means your brand appeared in 6 out of 10 scans.
- Presence by LLM — Horizontal bars showing your visibility split by AI platform. You might find you appear more in ChatGPT than Gemini — that's actionable data.
- Rankings Table — Sortable list of all brands mentioned, with visibility %, sentiment, and position.
- Recent Mentions — The actual AI responses where your brand appeared. Click any card to read the full response.
- Top Domains — Which external websites the AI models cited in their answers.
What's next?
- Run more scans — Go to Settings and enable automated daily scanning to track changes over time.
- Add more prompts — Cover all your product categories for comprehensive coverage. Pro plans allow up to 100 prompts.
- Check Actions — Visit the Actions page to see your SRO Score, Battlecards, and Citation Opportunities.
- Explore Source Analysis — Go to Sources to see which domains AI models trust in your industry.
- Understand your metrics — Read Metrics & Scores for a deep dive into every number on your dashboard.